Brand View will be presenting later this morning on ‘Driving Your Business Through the Price and Promotional Landscape’. If you would like to know more about this topic, please contact our Client Services Team on 0844 357 9970 and visit the Brand View website to learn more about the type of services we provide. We also have a stand, so stop by for a chat!

Later this year, you will see members of the Brand View Team at the IGD Category Management & Shopper Marketing Conference in London.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

The Grocer 33 is compiled from independent data powered by Brand View.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

And what does this mean for you?

• Universal and consistent data: As it comes directly from M&S Head Office, this data provides an authorised record of in-store prices and promotions.
• Easy to interpret analysis: All relevant product details are included in the data feed, such as barcode information, which makes searching for and identifying products over time really straightforward.
• Comprehensive pricing and promotional history: Fully authorised back-data to September 2010 allows for enhanced comparative reporting and meaningful tracking of trends.

Contact our Client Services Team on 0844 357 9970 to learn more about this service, or any other
Brand View features.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

The Grocer 33 is compiled from independent data powered by Brand View.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

The Changing Price of Vanilla
The price of Vanilla is forecast to significantly increase following concerns of a shortage in the commodity.

The combination of poor harvests in two of the world’s main producing countries and opportunists stockpiling supplies is already causing a surge on the commodity markets.

Wholesale prices have risen by around 20% in the last two months – an increase which will hit thousands of food and drink manufactures. Experts believe the price is likely to climb further still.

But what has happened in-store?
Brand View has tracked data from 750 Vanilla lines sold across a range of categories and have seen prices on the rise – up from 6% last year and up 8% compared to two years ago.

Click here to download the full report

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

Morrisons has launched their first ‘M Local’ convenience store, with another 20 to open this year and a possible 50 more next year. Brand View’s elite field team has already been on the move to check for daily price and promotional changes within these new locations. So, have no fear because Brand View is here, there and everywhere working for your business!

To learn more about Brand View’s field team, contact our Operations Team on 0844 357 9970 and feel free to visit our website to see all of the store we track through our field teams.

Click here to read the full article published by KamCity.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

The 2012 Grocer Gold Awards nominees have been announced and we are please to say that Sainsbury’s Brand Match is among the finalists! Competing against some of the UK’s biggest names in retail, Sainsbury’s Brand Match is a finalist for the 2012 Consumer Initiative of the Year award. Click here to see a list of all the finalists.

Sainsbury’s Brand Match is powered by independent data from Brand View.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

The Grocer 33 is compiled from independent data powered by Brand View.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

Sainsbury’s Brand Match is powered by independent data from Brand View.

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial

Last month our team presented to the Co-operative Food’s Head Office on how to make best use of the Brand View service.

Brand View is used by Co-op to help ensure they are offering excellent value to their shoppers both in terms of price and promotions.

To learn more about Brand View and the services we provide, contact Brand View on 0844 357 9970 or click here to take your 14-day free evaluation:
www.brandview.co.uk/home/free-trial

About Brand View
Brand View is the leading international provider of real-time price and promotion tracking. We enable our clients to measure and manage their price position and communicate this to shoppers. Trusted by the biggest names in grocery, health & beauty, BWS and non-food, Brand View’s easy to use, powerful analytics give clients an unparalleled insight into the competitor landscape.

Seamless coverage of online and bricks and mortar stores – including Australian, European and North American markets – facilitates immediate benchmarking of value proposition and promotional activity against competitors through instant, integrated insights into when prices change, promotions begin, and new products are listed.

To find out how Brand View can support your needs, contact our Client Services Team on 0844 357 9970. For a free 14-day evaluation, visit www.brandview.co.uk/freetrial