The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

End of the line for Rice Indulge as Müller range purge continues

Müller has axed a third range from its fast-shrinking portfolio, a recent report in The Grocer reveals…

It has pulled Müller Rice Indulge after just three months on shelf. Data tracked by Brand View shows that the sub-brand, which was only launched in September, lost its last listing – in Ocado – at the beginning of December.

It had been available in raspberry with a hint of white chocolate, smooth chocolate & caramel, and rich chocolate flavours, and was listed in Tesco, Asda, Sainsbury’s, Waitrose and Ocado.

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To read more on this article please go to the grocer.co.uk

The Grocer 33 – Price Analysis

The Grocer 33 report for this week is out. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.

 

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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

Cottage cheese category boosted as Asda launches new snack pot

Asda has launched an innovative new cottage cheese format aimed at shoppers looking for a healthy lunchtime snack, The Grocer reports.

The 200g cottage cheese snack pot is produced by Arla Foods and contains a tub of cottage cheese, a sachet of tangy tomato chutney and four crackers. Data tracked for The Grocer by Brand View show that the snack pot went into stores last week, priced at £1.

Asda claims the product “makes lunch a bit more interesting”, adding “cottage cheese is a great solution as it’s high in protein but low in fat”.

The launch comes as interest in cottage cheese is rising. Last month, Holy Cow organic cottage cheese – one of the few branded cottage cheeses – was relisted by Waitrose.

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To read more on this article please go to the grocer.co.uk

The Grocer 33 – Price Analysis

The Grocer 33 report for this week is out. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.

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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

The Grocer 33: This week’s price analysis – with brand new charts

This week’s Grocer 33 report has now been released, complete with some great new visual analysis. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

Mults’ spice and rice boom boosts East End

East End Foods has picked up a plethora of listings with the mults for its own-branded range of spices, lentils and rice -The Grocer reports.

Sales into supermarkets have grown 43% over the last year and are on track to reach £8.5m to £9m this year, said senior business development director Alka Kapoor.

Data tracked for The Grocer by Brand View, shows that the West Midlands-based wholesaler, which operates its own import and processing chain, has picked up 61 new listings with Tesco over the past two months, taking its total listings with the retailer to 103. It has also won listings in Morrisons, Asda and Waitrose and is rolling out display bays into The Co-op Group stores…

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To read more on this article please go to the grocer.co.uk

Grocer Price Index: Booze behind December price drops as cost of staples goes up

There was little festive cheer beyond the alcohol aisles for supermarket bargain hunters in the run-up to Christmas, the latest Grocer Price Index reveals.


Although prices across the big four were, on average, 0.2% lower in December than in November, this was largely down to a 5% cut in alcohol prices. In fact, of the 15 categories surveyed for the Grocer Price Index by Brand View, only alcohol and household goods showed average price falls in December.

Asda’s post-promotion prices rose 9% year-on-year versus 4% at Tesco, 3% at Sainsbury’s and 7% at Morrisons.

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To read more on this article please go to the grocer.co.uk

Sainsbury’s CIO praises the real-time capabilities of Brand Match

In a recent interview with computing.co.uk Sainsbury’s CIO Rob Fraser explains the success behind the Brand Match initiative.

According to Fraser, more customers were given vouchers in the first 40 days after the Brand Match implementation than have ever been rewarded on the Asda scheme, which has been running for more than two years. Fraser puts this down to the system’s real-time capabilities, something he says is essential in making it far simpler for the customer.

“Sainsbury’s partners with a firm called Catalina to provide the till solution for Brand Match, and with a company called Brand View, which provides data for the real-time price comparison.”

“It’s clever because it’s simple. Our competitor’s web sites are up all the time, so we always have access to their pricing. If you capture that data, it’s a relatively simple exercise to keep a running total of what that shop would be costing at that point in a transaction at Asda or Tesco,” says Fraser.

For more information on Brand View’s real-time prices and promotions tracking, take a look at our website.

Read more on this article at computing.co.uk

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