The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brandview.co.uk.

Activia rockets 15% in price as cost hikes bite

Higher ingredients costs have prompted French dairy giant Danone to force through price increases on Activia – prompting the mults to raise on-shelf prices by up to 15% and scrap their long-term two-for-£3 deals, The Grocer has reported.

The price of Activia had remained stable for a long time, but significant price rises on milk, sugar, fruits and packaging had left Danone with no choice but to increase the cost price charged to retail customers

[...]

Data tracked for The Grocer by Brand View show that Asda increased the price of Activia four-packs by 15% to £1.84 on 30 October and Morrisons, Tesco and Waitrose followed suit. Sainsbury’s moved to £1.80 on the same date, but raised the price to £1.84 on 11 November.

The hikes bring to an end the two-for-£3 promotions introduced by many retailers in January 2009. Asda had continuously run the deal for 259 days, and Sainsbury’s for 819, but both ended the promotion on 1 November.

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To read more on this article please go to the grocer.co.uk

A Grand Match: Brand View Sponsor’s Sainsbury’s Trade Briefing

Having recently announced a total revenue uplift of 7.6 per cent for the last 6 months, along with the nomination of Sainsbury’s Brand Match for the Retail Week Technology Initiative of the Year Award, there should be a lot to talk about at the IGD Sainsbury’s Trade Briefing.

As the independent data providers behind the industry-leading Sainsbury’s Brand Match technology, Brand View is excited to be sponsoring this year’s event and to be present at this unique opportunity to hear direct from senior figures in the Sainsbury’s business.


Brand View will have a stand there on the day, which will be taking place on 31st January 2012 at the QEII Conference Centre. If you’re attending, make sure you come and say Hi and take the chance to demo our latest prices and promotions reporting. Or, get a better understanding of what Brand View can deliver right now, go to www.brandview.co.uk for 14 days of unlimited access to Brand View’s prices and promotions analysis for any chosen category.

For more information or to register for the Sainsbury’s Trade Briefing, visit: www.igd.com.

The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


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The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

Brand Match nominated for the Oracle Retail Technology Initiative of the Year Award

After the successful launch of Sainsbury’s Brand Match in September, contributing to the retailer’s total revenue uplift of 7.6 per cent for this half year, Sainsburys Brand Match has been nominated for the Oracle Retail Technology Initiative of the Year Award 2012.

The industry-leading technology is the first price-match scheme to incorporate an instant money-off voucher at the till, and is powered by independent data from Brand View.

Renowned as the biggest event in the retail calendar, the Oracle Retail Week Awards celebrates the very best in UK retailing and attracts the most senior figures from across the industry. The Retail Technology Initiative of the Year Award aims to recognise a truly innovative retail initiative which uses world-leading technology to generate clear business benefits. Sainsbury’s Brand Match is one of 7 nominated in this category, and is the only supermarket initiative.

We’ll be keeping all fingers crossed (as much as is possible whilst continuing to deliver groundbreaking price and promotions tracking and analysis) until the winners are announced at the awards ceremony on 15th March at Grosvenor House Hotel, London.

For more information on the Oracle Retail Week Awards 2012, or to book your place at this year’s ceremony, go to retailweekawards.com.

New to Brand View: data feed from M&S

We’re always looking for new ways to extend the service that we offer to our clients, which is why we’re excited to share our latest development with M&S data. Brand View can now offer data delivered direct from Marks & Spencer.

And what does this mean for you?

  • Universal and consistent data: As it comes directly from M&S head office, this data provides a consistent feed of in-store prices and promotions.
  • Automated, regular updates: The pricing feed is automatically delivered to clients and is released in stores to consumers on the same day, meaning that it is always completely up to date.
  • Easy to interpret analysis: All relevant details are displayed, including barcode information, which makes searching for and identifying products really straightforward.
  • Comprehensive pricing history: Data can be tracked back as far as January 2010, allowing for meaningful tracking of trends.

If you’d like to learn more about this or any other features of Brand View please get in touch or take a look at our features page.

The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


image

The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View.

The Grocer 33: This week’s price analysis

This week’s Grocer 33 report has now been released. Find out which of the five leading grocery retailers – Asda, Morrisons, Sainsbury’s, Tesco and Waitrose –  have come out on top for price, service and availability at www.thegrocer.co.uk.


image

The Grocer 33 is a weekly mystery shopping survey, compiled by data powered from Brand View

Turkey shoots up as suppliers struggle against grain prices

As producers feel the strain of another year of rising grain costs, consumers could find it more expensive to gobble turkey this Christmas, The Grocer has reported.

The dearest food on the traditional Christmas menu – the turkey – could become even more expensive this year, as high feed costs are putting increasing pressure on suppliers.

Soaring grain prices have once again squeezed the necks of many poultry producers this year, and the turkey sector is no exception. Of the fresh turkey products listed in the major mults, more than half have gone up in price over the past 12 months, and many lines are showing double-digit year-on-year price increases. For example, a Bernard Matthews XXL Golden Norfolk turkey has become £5 (or 16.7%) more expensive in Tesco over the past year, while a Bernard Matthews turkey breast joint is up 12.5%, from £3.99 to £4.49, in Morrisons as data tracked for The Grocer by Brand View has shown.

Retail prices have also gone up on many own-label products. A 450g pack of Sainsbury’s own-label diced turkey breast is now 14.3% more expensive than it was this time last year, while Tesco’s own-label free-range turkey breast steaks have risen 33.3%, from £3 to £4. Asda’s own-label turkey thigh joint has increased from £3 to £3.65 – an increase of 21.7% year-on-year.

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To read more on this article please go to the grocer.co.uk

Market-leading insight for the pharmaceutical market

Brand View tracks prices and promotions both online and in store for over 75 retailers. This includes all major high street outlets as well as smaller online vendors.

Boots, Superdrug, Holland and Barratt, The Co-operative Pharmacy, Chemist Direct, GSK Direct, Lloyds Pharmacy and Rowlands Pharmacy are all tracked by Brand View, providing you with the data to:

•   Keep up to date with the latest prices and promotions
•   Track prices for online retailers and high street
•   Forecast potential price changes in the market
•   Benchmark prices against RRP with integrated data from Chemist & Druggist


Find out more at BrandView.co.uk.

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